Recently, a name is known by almost everyone in China, Huang Qishan. Before a show, “I am a singer”, only some professional singers and album producers knew who she is. She is so good at singing that other singers called her Chinese Mariah Carey, Chinese Whitney Huston and so on, but weirdly she was never popular before that competition. She became a big name from no one in just 5 minutes at a one hour show.
According to Wikipedia, I Am a Singer (Korean: 나는 가수다) is a singing competition program originated from South Korea. Seven talented singers who are already popular before the competition perform, and audiences vote to eliminate one singer after each week’s performance.
Actually, besides Huang, the other six singers are really famous and good at their job. It makes the thing even more confusing. Why this kind of thing would happen? I mean she is good, but she is not new to be a singer and she was as good as she is now. Why now and why in this TV show?
The first song that make she became famous is a Chinese song, Waiting. Just like herself, she has waited for this moment for over twenty years.
First, I think it is because nowadays people in China are really fans to these vocal competition series. People have more chances to hear these good voices. They can watch these from every mainstream media and social media, and they can even watch it separately which means they can skip the part they don’t like very much. The circumstance is like that people have a better life than before in China, so they have more both time and interests in watching these competitions.
Second, actually I think it is like a further part of the first reason. Just several months before “I am a singer”, another vocal competition, the voice of China, brought people the new way of hearing new and good singers to show themselves. It was successful. After that competition, the TV station even said that only the voice can beat the voice. People are waiting for someone can break this saying. Making “I am a singer” popular is what the audiences are expecting for. It is just right this moment that people have the most interests and expectation for a good singer like Huang wiz the best skill and vocal.
Third, at the second episode, she chose a song whose name is Not fair. This song makes her more famous with her story that the fate is not fair to her. People love to hear about stories, especially these miserable stories. She has the best skills and vocal, but she failed again and again. The worse thing is, the fate never told her why she can’t make it. The only thing left to her is waiting and keeping singing. People like her more with the sympathy inside. She succeeded because she had a story that everyone likes and she told people by words, songs, every performance.
Fourth, she is everywhere after the first performance, literally everywhere. I have no chance to keep not knowing who she is. She was on YouTube, Youku, RenRen, Facebook, Twitter, Weibo, and so on, every social media.
She is good, the timing is good, the story is good, and the promotion is great. What else? Success!
Here is the newest performance of Huang Qishan, I will always love you. Yes, the Whitney Huston one.